Testimonial "After 34 years in business, I found that my approach to marketing had gotten stale. Impact Marketing changed all of that. They love to brainstorm and know how to ask the hard questions." Marian Berman, Owner Gallery 44

Articles

• It's The Relationship, Stupid!
• Ten Cardinal Sins of Smalll Business Marketing: Part 1
• Customer Experiences Should Teach Us All
• Consistency & Repetition First, Sales Second
• Give the People What They Want
• "I Hate My Website"
• Be Sure Your Customers Feel Appreciated
• Are You A Fragmenter?
• Ducks in a row?
• Direct-Mail Campaigns - The Workman's Marketing Tool
• No-Cost Public Relations Ideas
• Empower your entire staff with your company's vision
• Expectations. Value Added. The "Experience."
• Raise Your Prices - Now!
• I didn't Know You Guys Did That
• Take the 'Mundane' out of Marketing & Reap Profits
• A new business owner asks...
• The name game--sound strategy is sound regardless of the "in" term
• What Do You Really Do For a Living?
• How does a web site fit in with your other marketing?
• Don't Add Spam To Your Marketing Diet
• Starting the new year on the right foot
• Take Advantage of Summer Slow Down
• Not All 50-Plusers Are Created Equal
• How Consistent Are Your Four "P's"?
• To Advertise or Not To Advertise
• Take Your Pick: Success or Disappointment
• 'Tis the season for giving
• Sitting On A Gold Mine? Probably.
• To Give or Not To Give
• Even if you are saving money, what about your image?
• The More You Give, The More You Get...Really
• It's Time For A Marketing Audit
• Use That Shoestring Creatively
• Wait For The Results, And They Really Will Come!
• Where In The World Did Service Go?
• New Year, Fresh Start, YIPEE!
• Who Says Valentine's Day Is Just For Lovers?
• Tough Times Require Creativity, No Cash
• 14 Ways to Tell A Customer They're Appreciated
• An Investment In Credibility For Cost-Effective Marketing
• 10 Marketing Tips For Less Than $500
• Promote Your Differences & Price Becomes Secondary
• Marketing On A Shoestring: The $1000 List
• Got The Follow-Up Blues?
• Who Says A Website Equals Marketing?
• Marketing To Baby Boomers...Think About This!
• Is Poor Follow-Up Costing You Sales? (Or...Do You Even Know?)
• Staying In Touch Means Smart (Cost-Effective) Marketing
• Tips For Trade Show Marketing
• It's Not All About Price
• Exceed Their Expectations & Differentiation Will Come

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