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Work

Our Marketing Work

“You can’t be all things to all people.” This conventional wisdom applies in most situations, but we think marketing is an exception to that rule.

Two decades of experience have shown us that good marketing is a comprehensive endeavor, and all tactics need to be integrated, complementary, and working toward a consistent goal or objective. Typically serving as the outsourced chief marketing officer for our clients, IMPACT is a single point of contact for all marketing approaches, vetting the hundreds of promotional opportunities you encounter throughout the year, and guiding your strategic marketing.

Our experience spans dozens of industries and hundreds of clients, but we’ve selected a subset of select clients to give you a feel of the types of services we typically provide. These examples represent multiple industries, including professional services, software, commercial construction, and restaurants.

KinderMender

Desiring to break the mold of the stuffy, scary doctor’s visit, Dr. Keyvan Rafei founded KinderMender, a full-service, walk-in pediatric center in Columbia, Md., in 2011, placing the focus on families. Thanks to a congenial atmosphere and an open, honest rapport with patients, KinderMender swiftly grew to include a Laurel location in 2013, followed by a Timonium clinic in 2017 – and IMPACT Marketing was there for every milestone.

McHale Landscape Design

For more than 35 years, McHale Landscape Design, a residential landscape architecture company and design-build firm, has delivered extraordinary gardens, pools, and additions to homes throughout the greater Washington–Baltimore metropolitan area and Maryland’s Eastern Shore. McHale sought the assistance of IMPACT Marketing, who had provided the firm with marketing strategies and ad design for many years, to help its website grow and thrive.

Chesapeake Irrigation & Lighting

For over 35 years, Chesapeake Irrigation & Lighting has reinvigorated home gardens and corporate landscapes throughout Annapolis, the Greater Baltimore area, and along the Eastern Shore, thanks to a dedicated team with more than 200 years of cumulative experience. In 2015, the company determined that its website was in need of urgent revitalization. IMPACT Marketing & Public Relations was called in to spearhead the maintenance.

KBE Building Corporation

Over the last two decades, commercial construction firm KBE Building Corporation has managed more than $4 billion in construction volume, and is consistently ranked among Engineering News-Record Magazine’s top 400 construction companies. IMPACT Marketing and Public Relations helped to build that reputation.